Not sure what kind of website you actually need as an author? Whether you want more book sales, stronger reader loyalty, media opportunities, or a long-term literary brand, the answer starts with one question: what’s your goal? Here’s how to decide what website your work deserves.

Do authors need a website to sell books? Short answer: no. But if you have creative, financial, or career goals, a website may be the thing that takes your writing to the next level—whether you're a hobby writer, side hustler, or full-time author building a brand.